A couple of years ago, the New York Times, realizing that it needed to do things differently if it was going to survive the new digital publishing ecosystem, decided to hire a fancy schmancy team of consultants to study what they were doing wrong and come up with a road map for the future.
At the end, the high-priced team narrowed down their findings into a 96-page report. And then someone leaked it! The irony of an organization that sometimes operates on “the leak”!
Our editor, Jeneba Jalloh Ghatt, took about a week or so to go through the report and extrapolate some key take aways. She narrowed them down to 50 and curated them into this ebook: “NYT Innovation Report Leak: 50 Lessons for Independent New Media Publishers & Website Owners“.
We posted it for a few months and then yanked it down for cover. In the meantime, several other sites posted their own analysis of the report and some were brazen to post the report on Scribd.
So we figured the coast is clear to reshare it! This time, instead of a blog post format, we’ve put it into a free downloadable ebook for you! It costs nothing but we won’t be mad if you decide to pay for it either! *snicker* Check it out! If it takes too long to load, get it HERE!